“In organizations, real power and energy are generated through relationships. The patterns of relationships and the capacities to form them are more important than tasks, functions, roles, and positions.” Margaret Wheatley
The power in your organization is from the people you connect with. If you’re not connecting with people, empowering your employees and satisfying your customers, you aren’t generating anywhere near the money or the status that you could be. The internet is great and all, but the best way, the guaranteed way, to spread your message is through people. So what’s a business to do?
Ask for recommendations. There are many ways you can do this, whether you’re a physical business or an online business. You can include recommendation requests in your emails, on your product packaging, on social media and you can just ask people what they think!
Share with people. Whether you’re talking on social media or sharing with a friend, just about everyone likes to know when there’s something noteworthy or something that will improve their life. Get in conversations with people in real life and on social media about the gifts, talents and abilities your company and your employees have.
Train your people. Under-trained employees are one of the biggest mistakes companies make. By not educating your employees about the business, things they should and shouldn’t do, what they’re empowered to do to make a better customer experience and skills training, you are missing out on money and customers.
Your business has the power to change the world, but if you’re not making and sustaining the relationships that are necessary to support that change, you won’t be able to change the world to the degree that you could. This week I encourage you to get out there and talk with your employees, customers and fans and see what they have to say about what you do. Go with an open mind and you’ll learn lots of helpful information that will help you bring your business to the next level.