As we get closer and closer to the end of this year we’ve talked about what to do with this week and how you can get ahead for 2017. For this last business post I wanted to talk about something we don’t really like to talk about: the stuff that doesn’t get done. Often we talk about this stuff in terms of numbers of unread emails or unpaid invoices or bills to be paid. But there are tons of other things we’ve got on our “I really need to do…,” “If I have time I’ll do…” and “Sometime I’ll…” lists. It’s those items that I want to talk about today, especially those you’ve been putting off for years or those that you put off each year (and partially complete later).
First, know that sometimes you can just pitch it all and be done with it and there’s a really good chance you’ll never miss any of it. I know, you may wonder what you’re missing out on, but sometimes the best thing you can do is just completely free yourself from it. With physical items I think it’s best to go through things super quick because there may be a treasured family heirloom in the pile, but especially when it comes to emails, if it’s 5+ years old and you haven’t read it you can probably get rid of it.
But what about those to do lists? I would go over them because there are probably potential clients you meant to get back to but haven’t, suppliers or joint venture partners you’ve been meaning to reach out to, marketing you’ve been meaning to do, marketers who you were thinking of hiring to help you or even mentors you’ve been wanting to reach out to. Take a look at those lists and decide which of those are still things that need doing, and make the time over the next few weeks to accomplish them slowly but surely, maybe setting aside a couple of hours a week to tackle it.
Why? Because I’m reminded every so often how busy we are. We have so much going on personally and professionally, that often we’re just doing the very best we can to keep things moving forward and some things just don’t get done as a result, even if they’re important to do. Also, most sales aren’t made with the first contact, it can take 20 or more contacts in today’s busy world to make a sale or get that published piece in the paper or on that industry website or blog. So I would encourage you as we finish out this year to commit to following through on what you’ve said you would do with your employees, customers and opportunities in your personal and professional life more in the coming days and year. No, you won’t be perfect and won’t get it all done, but I know I already feel better just committing to do it, rather than thinking about adding it to another list.