This week I’ve been seeing some limos on the roads and talked with a friend who was looking into limos for her daughter’s prom and it got me thinking about the taxi/limo/Uber/Lyft etc. debate. I do support public transportaion, I think it’s great if we can travel in a way that looks out for the world that we all share. I do personally own a car and like driving. I have taken people to the airport or train station, but really appreciate when they find a ride back from there. I definitly think there are some benefits to having someone else do the driving, especially when you’re not familiar with the area. We’ve talked about the people side of this topic, let’s talk about the business side. Do all of these vehicle businesses provide a service? Yes. Historically is this a financially successful industry? Yes. Has there been competition ever since the wheel was developed and people started giving/getting rides to/from each other? Yes. OK, so we’ve established that this is not only a business category, but really an industry that has been around for quite some time.
Let’s talk about the debate. Yes, I can see the frustration from the side of the taxi/limo businesses because now the competition has greatly increased and they’ve lost a good portion of the control over the employees and the services that are provided. However, and here’s the reason that I don’t really side with the taxi/limo businesses in this discussion, there really hasn’t been anything different done in the industry. The premise is still exactly the same: people are contacting car/van drivers for rides to and from places. The two things that have really changed is that people can now order a ride through an app on their phone and there are a lot more drivers available.
If we look at it from an overall business perspective I would say that the industry as a whole is better off financially and there are more people than ever requesting rides. What the taxi/limo businesses really have to be mad about is the fact that they refused to advance like the world was asking them to and needed them to, and now they’re trying to catch up. I don’t know if they ever will but it’s a good warning to the rest of the industries (and businesses) that haven’t caught up with the advances of technology or the networking that’s available or the way people want more freedom and flexibility in their lives. If you’ve been avoiding some changes or next steps in your business, I encourage you to review those changes or steps over the last few days of this month and be ready to start March strong.