Are You Satisfied?

Today I got to thinking about what it means to be satisfied. We live in a world where good seems to never be good enough, where many people are unsatisfied in their relationships and their jobs, not to mention financial situations. Before we can talk about taking action, we have to talk about what it means to be satisfied.

First, you can’t be satisfied in a bad situation. The word “satisfaction” means that you have to be ok with the situation, you can’t be unhappy or displeased. Satisfied doesn’t mean perfect though. If you have satisfaction in a situation or about a project, it means you know you’ve done your very best and that while more work could be done, it wouldn’t ultimately greatly improve the outcome or performance.

I believe that it’s best to be satisfied with a situation before you move onto a new one, or at the very least come to terms with it. What do I mean by this? Well, if you’re in a bad relationship or hate your job or your business is failing, don’t just give up and switch gears. This will only cause problems for you and others years from now.

Satisfaction requires an understanding of what has happened and why. I don’t suggest that you pick apart every failure or bad moment to find the turning points and things you should have done differently, I think that we all need to spend a little time in reflection of the past and present before we move onto the future.

But, just because I’m satisfied with the outcome of something, that doesn’t mean I’m going to sit back and not make any new goals or dream bigger for the future and next part of my life journey. Yes I’m satisfied with who I am and where I am, but I still want more! This is healthy and nothing to be ashamed of.

This week I encourage you to take a look at your life. How are you feeling right now? Are you OK with where you are and what you’re doing? Now take a moment and make plans for the rest of this week, the rest of this month and the rest of this year. What are you going to do now, what do you need to be doing in the next few weeks and months to really be satisfied with your life in 2017 when January rolls around in a few months?

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Cost-Sensitive Sales

If you’re struggling to make sales, or aren’t making the sales you want, chances are good that you’ve thought of all kinds of things you can do to have more sales including adding more products to your inventory, doing paid ads, moving to a trendier location, adding more sales people to your sales team, or redoing something (like your store, your products, your packaging, your website etc.) Some of these things can get to be expensive, and you may not have a lot to spend right now. Unfortunately, you may have to spend at least a little to get in some more sales, but there are somethings you can do to bring in more sales without raising the overhead too much. Today’s post is a little longer than usual but there are lots of ideas in it to help you increase sales and be more profitable.

First and foremost is addressing something that too many companies aren’t addressing in their marketing, including on their website and social accounts: who are you, why you do what you do, and what makes you different. Maybe you really aren’t much different as far as the products or services you offer, but because you’re running the business, your business is different than any other one out there. How you approach business, the people you hire, the things you offer are all a little different because you’re behind the business, but people don’t know that unless you say so.

Another thing you could try is reusing existing supplies or technology in new ways. For example maybe you buy decorative boxes that you sell as the packaging for your gift box sets (spa day, wine inspired, new baby etc.), but some people may be interested in buying just the boxes for their own purposes, so you could offer them as a separate purchase. For technology, maybe you do embroidery on shirts that companies buy to resell from you, but you could use the same technology to embroider logos on shirts for companies, or embroider initials on towels for hotels or for newlyweds.

You can also look for products that you can resell, including digital products and items that you never touch. For example if you create dog leashes you could find some products on Amazon to sell (aka drop shipping), or a digital video course on training your dog you can sell as an affiliate.

Another way to increase sales with a physical location is to give your location a fresh coat of paint and do the deep cleaning you may have been putting off. Everyone prefers to shop in a neat and tidy space. Even when the atmosphere suggests that it’s a dark and mysterious type location that doesn’t mean that you need to have dirty floors, peeling paint or a kitchen (or back office) that hasn’t been cleaned since you moved in.

As for the people-cost concern, something I’ve always suggested are working with interns from high schools and colleges. Adding them to your team even for 1-6 months gives you the extra hands or bodies you need and gives them real world experience that they can apply to their future job, gives them the opportunity to try something out, or fulfills that school credit they have to get in the community. Especially when it comes to technology students are great to work with because they know the technology far better than many because they’ve been exposed to it for longer and understand it in ways that it may take some of us years to ever get, if we ever get it at all.

There are lots of free and low-cost marketing opportunities as well, from social media to guest blog posts, to media interviews. The only catch there may be that you have to do the work of finding blog post and media opportunities and letting them know why they should share you with their audience.

Now, the question you’ve got is cost. Yes, depending on how you’ve had your website done or you’ve done your website there may be some cost there (if you don’t have a website set one up now using any number of free services or contact an agency or tech expert for help). You may also have to buy more of something you already buy, but there could be a good chance for a (higher) discount then and you could take advantage of that and spread the cost around. And yes, you may have to pay a minimum wage for the interns (many programs require it), but it’s usually far cheaper than what a regular employee would cost you (and you may decide to hire them later which would save you future training costs). Most of these suggestions though require more of your time than your finances, but all of them require that you really commit to doing better and helping more people. These are just a few of the ways you could grow your business and reinvigorate sales, what will you do today to move your company forward?

Committed to the Business

This month one of the topics we’re talking about is commitment.  Let’s talk a bit today about how commitment impacts your business.

If you really are committed to being successful, my first question to you is what have you done to try to be successful?  One of the biggest struggles I have with success is the fact that not everyone is truly committed, or that even if they are they aren’t using their brains that they’ve been given.  I get many people contacting me saying “I just created this product and now I need to know how to sell it.”  Too often what this means is that they think they’ve got this great idea but haven’t done the research on what it means to be in business and the options that are available for them to tap into to market it.  The internet is full of insights about every topic under the sun.  Sometimes you have to phrase the search a couple of different ways before you find what you’re looking for, but the answers are out there.

The second aspect of commitment in business would be about how committed you are to keeping the business alive, as well as make it thrive.  Part of this has to do with investing in yourself as the leader on a regular basis, and part of it has to do with investing in the business and making sure that things stay fresh and up to date in this fast-paced world we live in.  Do you put in time regularly to making sure that the systems are working as they should, the marketing is being done, trends are being considered and new options are being discussed?  Or do you just leave things alone and hope they keep working?

The third aspect I want to touch on today is commitment to your people.  Are you committed to the employees and customers you have?  Do you really think about how you can make things better for them, make them happier and help them have a better experience with you and your products?  Do you show that you care what they think and what they’re interested in?  Or do you do as little as possible and hope that things will take care of themselves?

Can you be successful if you’re not really committed? Yes, some people get lucky.  But that’s often because they’ve got a great team around them that cares a whole heck of a lot more than they do.  However, when the leader is committed, when the team is committed and when the clients are committed, the possibilities are endless. What areas of commitment in your business do you need to work on this week?

When you’re surrounded by people who share a passionate commitment around a common purpose, anything is possible.” Howard Schultz

Thankful for Relationships

I’m super excited to be looking ahead to Thanksgiving and wanted to take time today to talk about being thankful in our relationships. Relationships are full of challenges, sometimes heartbreaks, and often opportunities for joy.  They’re not for the faint of heart and take work if you really want them to be successful.  But there are also plenty of reasons to give thanks for them.  Relationships mean that we’re not alone in the world, they mean that we’ve got someone there to support us, they challenge us and help us grow, they give us a helping hand in raising kids and in fulfilling our dreams.

One of the things my partner says to me is “thank you for loving me.”  It sounds like a very simple phrase but it’s got so much power and says many things.  First, it’s an affirmation of our connection, he recognizes that I love him and am invested in our relationship.  Second it’s him admitting that he’s not perfect and may be difficult to love sometimes.  Now, if you’ve been reading along for a while you know that I don’t see a point in being in a relationship with someone who doesn’t ‘click’ with you, so even on his most challenging day he’s still someone I want to be with.  So the value in him admitting that he’s not perfect is in part him wanting reassurance that I do love him regardless or in spite of his faults, and a promise to do better because he’s as committed to us as I am.

It kills me when I see so many hurting, hurtful and broken relationships because some of them could be healthy relationships if some steps were taken sooner, while others I’m amazed that they’re still hanging in there for some unknown reason when they could very possibly be happy with someone else.  Being that this is the holiday season now I’m going to say that the glass is half full today and encourage you to take time this holiday season to rip off a few band-aids and really talk with your partner about how you can make your relationship healthier and more fulfilling.  Stop looking elsewhere, stop with the threats, stop faking it, stop lying to yourself and start talking about the problems and how you can resolve them.  Take time for just the two of you this season and build on the good that you have or rebuild the good you once had.

The Choice of Quality

Quality.  It’s one of the things that we have to decide about as business owners.  The general belief is that the more expensive something is the better quality it is. But quality can be a subjective term because the “quality” that one person is looking for isn’t the “quality” that another is looking for.  A really simple example is when it comes to plates and other dinnerware.  Some people consider “quality” dinnerware to be that which is made of porcelain and very expensive.  Others consider “quality” dinnerware to be that which looks nice and is durable enough to make it through raising kids.  So how do we determine quality for our businesses and is it important?

I believe quality is something you need to consider.  Regardless of what quality means to you, it always means that you’re working with and trying to achieve a standard, typically a respectable one.  Most people and businesses don’t aim for the quality of junk because they actually want people to buy their products.  There are of course businesses who create junk and market it off as a quality product or service and try to hide the fact that it’s junk.  Those businesses don’t last very long.

Sometimes even businesses that have a quality product or service can make mistakes or find room for improvement.  There are imperfections that happen accidentally like e coli happening at the farm you get your produce from (and the farm has never had an issue before and doesn’t have another one), or bugs that are discovered in new technology products or upgrades to existing ones.  It’s one reason that it’s important to do quality control checks and be checking, testing and getting feedback about your products and services.

I believe that every business needs to define the standard of quality that they strive for.  Once the goal has been set, then the steps to ensure that quality need to be put into place.  If every business had a real quality commitment that they accomplished the majority of the time there would be more happy customers and customers would be more willing to stay with a brand.

What will you do this week to improve or reinforce your business’s quality commitment?

Today is a New Day

You may not think about it often but today is a brand new day. Today has never happened before and today will never happen again.  You have the opportunity to do anything and everything with this new day.  You can get out in nature, take a walk and listen to and observe the spring changes.  You can choose to listen to your partner when they tell you they’re stressed out and ask how you can help (or just do something).  You can choose to play with your kids rather than ignoring them in favor of playing an app on your phone.  You can choose to pick up healthy food at the store rather than just the good looking junk food.  You can choose to get stuff done rather than procrastinating and putting them off again.

Today is a new day with new opportunities.  But those opportunities are only open to those who are open to them.  Are you open to seeing those opportunities in your life or are you so stuck in your current rhythm that you can’t see beyond it, or are you willing to go through the possibly painful and definitely challenging experience of changing it? Once you’ve made the choice to be open to the opportunity, to be open to the needs and desires of the people in your life you have to take action on your decision.

Start making the changes in your life that you know deep down in your gut that need to happen today.  Start with the little things if you’re intimidated by the big ones, like checking your phone less often, picking up after yourself, making healthier life choices, and treating others with more respect.   Do it because you love them and yourself and want the very best for your life.

Giving Thanks for Time

Today as we discuss being thankful I want to talk about something that I’m struggling with and you may be too: time.  It’s a tricky beast, isn’t it!?  Many of us spend a lot of time talking about it, berating it, bemoaning it and trying to squeeze every last second we can from the hours we’re given.  Some people do waste the time they have or don’t use it very well, but even they tend to talk about how little time they seem to have.

So why be thankful for time? Why talk about it on Monday instead of another day when we could talk about productivity strategies and time stealers (no worries, we will make time for this in the near future)?  Because time is one of the most valuable gifts, tools, opportunities and resources we have. It, along with health, is one of the things that we take most for granted.  When people are told they’re dying in the near future they often write and try to make it through a bucket list.  When people are on their death beds they comment that they wish they had more time to spend with those they’re leaving behind.  When people we know die too soon we say that we wish we had more time with them.

So as much as this discussions is about the value and importance of managing your time well and making time for the things that really matter in life like your health and relationships, it’s also about being grateful for the time that you do have.  We’re so blessed to be living in a day and age when we’re expected to live 80+ years.  I can’t imagine what it used to be like hundreds of years ago when the average lifespan was much less.

So this week make time to appreciate being alive, that you have the time to panic over and stress about, and do your best to use your time and life wisely.

“It is not that we have so little time but that we lose so much. … The life we receive is not short but we make it so; we are not ill provided but use what we have wastefully.”   Seneca

What’s Your Motivation?

What is important to you in life?  Is it your friends? Your health? Your job? Your partner? Your family?  What are you willing to drop everything for, or maybe even die for?  Countless studies have been done over the past few decades of how we’re slowly killing ourselves with our bad habits and decisions.  While we’ve made lots of progress over the past few decades, we’ve also had some serious setbacks when it comes to the choices we’re making, especially in the health areas.

One of the things I’ve been thinking about a lot lately and working on is finding my motivation.  Why?  Because you can work a job, have a life, and do things all while looking and feeling like a robot. That’s not really living, that’s getting by.  And we’ve seen lots of examples this year of people who died while still very young, so it’s a big reminder that each and every day is valuable and any day could be your last.  So what’s the point in bringing up motivation, after all you kind of have to see to your responsibilities, whether you like them or not, right?

It’s about our emotional involvement and attachment to who we’re with and what we’re doing.  If we’re not motivated, invested or otherwise really interested and it’s just a cut-and-dry responsibility, often we don’t give it our best effort, and the effort we do give it is lackluster, lazy, or late.  So really, one of the things we’ve missed out on is choosing things that we’re properly motivated for and interested in.  Yes, sometimes you have to make a choice about a job or food because you’re desperate but even then more often than not you do have a choice (probably several) and you’ve chosen not to look for them or act on them.  But when you’re able to make a choice based on what you feel is truly best for you or what motivates you it will get done quicker, you’ll be less likely to complain about it, and even when you face challenges you’ll be in a better mind frame to deal with them because you’re really invested in what you’re doing or the person you’re helping.

If your life looks boring, distasteful or you have to drag yourself through your day, I’d say it’s a good time for a motivation check.  Are you really invested in things that are important to you, are you doing things because people have told you to or are you just doing what’s necessary to get by?

“You need to feel that the game is important to you. Lose that feeling and you lose your edge. There’s no faking that kind of emotion. You can’t invent the feeling. It’s got to be natural, real.”  Dan Marino

Committed to the Relationship

I believe that being in a relationship is a big commitment, one that most people don’t fully make. Sure when you’re getting started with a new relationship you don’t jump in with both feet in case you discover you’re really not compatible or not in it for the same reasons. But once you’ve been in the relationship for a while you have to either fully commit, agree how fully committed you’re going to be, or get out.

What does it mean to agree how fully committed you’re going to be? It means that you agree you’re going to be friends with benefits or you’re both committed to not having kids but having a lasting relationship, or staying together for the period of time that you have until life calls you in different directions for school or work. Some people try to get away with not discussing these limits, but I feel it’s really important to discuss these things in your relationship or you’ll be dealing with unrealistic expectations, unhappy people and unnecessary stress.

That said I do know that some relationships may be committed but something happens that drastically changes the dynamics of the relationship, or the commitment you agreed to. There are many things you can’t predict or can’t truly know how you’ll react when things happen, but you do have a choice when you begin the relationship to be open to the person you’re with and the natural change process we all go through during our lives. Talking about this stuff when it happens rather than 6 months later is important, as is trying to work through the changes rather than just giving up.

Whether you’ve truly committed to your partner or not can make a big difference in the relationship, in your attitude towards them and in the health and happiness of your relationship. I encourage you to think about your relationship and the commitment you’ve made to your partner this weekend. Is it a true commitment or a fair weather one?

“And in a marriage you can’t TRY and be married. You’re married or you’re not married… as far as I’m concerned.”  Ringo Starr

The Project of a Lifetime

This month we’re talking about teamwork and one thing that comes to mind when it comes to teamwork is projects. Now I know when I start a project I really want to finish it. I don’t like to leave things with unfinished and let them drag on endlessly, I like things to be finished. Maybe they won’t ever be perfect or polished, but I’ve done my best on them and am satisfied for the most part with the end result. However, there are some projects that can’t be completed in one lifetime.

I’m always amazed that a pyramid was able to be completed during the life of an Egyptian Pharaoh, they seem like such imposing and complicated structures, especially for the lack of technology and resources or tools they had back then compared to what we have now. We also just celebrated the 4th of July, also known as Independence Day, something that’s been in the works for some 400 years (if you consider that the Pilgrims landed in the US in the early 1600’s).  So this got me thinking about what their thoughts would be on where we’ve taken the country in these 400 years. Would they like what we’ve done or would they wish to be back in England and never have come over?

What do we do when faced with a vision or project that we know is impossible to complete in the time of our lifetimes? Do we work our hardest to set our successors up for success or do we give up hope that it will ever be completed?

Personally I think we owe the people who start something amazing a big debt because getting things started can be the hardest part of the process. Often once things are in motion it’s easy to keep them going, especially if the vision of the goal is convincing and enticing and worth the effort to make it happen even though the leadership has changed. It’s not about completing things for them but about completing things because they’re worth completing.

I encourage you this week to think about where you are in life and what you’ve got going, are your efforts and goals really worth it or do you need to do some course changes?

“My Dad was such an incredible person, and you have the option of just curling up in a dark corner and letting it all go or you have the option of standing strong, sticking together and carrying on what he lived and died for. And I think that’s what’s so important – to be able to carry on where he left off.” Bindi Irwin